Lake Forest, IL (PRWEB) January 18 2004--Sports Media, Inc. released the
names of Major League Baseball teams and ballparks that are seeking
cupholder sponsors for the 2004 season. Sponsors are expected to enter
into multi-stadium, multi-year deals. Sports Media expects to sell out by
the end February to meet Major League Baseball’s opening day.
Dan Kosth, of Sports Media, said “the cupholder sponsorship is a great
branding opportunity. The fan is within arms reach and exposed to the ad
space for up to 3 hours. It’s the only ad in the ballpark that provides a
valuable service to the fan and a convenient place for there beverage.
It’s the perfect example of Experiential Marketing. There are also minor
league facilities available nationwide, so companies of any size can enter
the game.”
Sixteen teams are seeking sponsors, packaged by Sports Media. These
sponsorship packages consist of 150,000 seats and up, with value added
services like ticket packages, public service announcements, hospitality
events, kid’s clinic and player appearances. 3D souvenir cups for
concession use are also available with active players listed along side
sponsors brand. A complete list of value added services can be obtained at
the Sports Media website; www.SportsMedia.net
The Cupholder Sponsorship and advertising medium has proven to be one of
the most appealing and effective ways to reach new customers and build
your brand. Cupholders offer high visibility and exposure; you have a
captive audience for a minimum of 2 to 4 hours per event. Cupholders build
relationships directly with consumers, team, facility and other sponsors.
It's a great place to gain media attention. With multiple impressions
initiated by beverage consumption, sponsors will have the ability to
further reach consumers creating brand loyalty and additional promotional
campaigns. Cupholders offer cost saving multi-facility sponsorship through
one-stop shopping along with other valued added services.
The teams lacking cupholders and/or sponsors are; Arizona Diamondbacks,
Atlanta Braves, Baltimore Orioles, Chicago White Sox, Cleveland Indians,
Florida Marlins, Houston Astros, L.A. Dodgers, Minnesota Twins, Montreal
Expos, Oakland Athletics, Pittsburgh Pirates, San Diego Padres, St. Louis
Cardinals, Tampa Bay Devil Rays and Texas Rangers. Online media kits are
available on the company’s web site or by calling (877) 266-0042.
MEDIA KIT
