CD Cup Lids [Print This Brochure]  [Photo Gallery]  [Rate Card]

CD Cup Lids - Entertainment To Go

Leverage the power of rich, interactive content and innovative, non-traditional media to effectively connect your brand to consumers. The CD-ROM Cup Lid is a creative and innovative method for an advertiser to deliver a targeted message to specific demographics. Enhance customer loyalty by delivering an interactive marketing collectible wherever beverages are sold. Sports Media can track CD behavior, web activity, create an e-mail database and co-brand with sports, music and universities.  

Lids sold with or without CD's

CD Cup Lids offer a unique and creative delivery method to:

     Create Brand Identification,

     Brand Loyalty

     and Brand Activation

with Fast Measurable Results

Advertising or Promotional Benefits

• Ø      High visibility and exposure anywhere fountain beverages are sold

• Ø      Highly effective advertising and branding medium

• Ø      Trackable interactive marketing opportunities

• Ø      Provides a media that gives advertisers a faster response rate and the availability to measure and collect consumer data.

• Ø      Ability to further reach consumers through additional CD online promotions

• Ø      Convenience and cost saving, targeting consumers at Point Of Sale

• Ø      Add other concession products to a promotion including cupholders, souvenir cups and carrying trays.

• Ø      CD Lids fit a wide variety of cups including; paper, 3D lenticular, photographic and color change

• Ø      Help with distribution in Stadium and Arenas, Universities, NASCAR, Ski Resorts, Theaters, Fairs, and Event Marketing

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CD TECHNOLOGY

The CD is a non-traditional, emotional medium that delivers brand messages to consumers by using music, games, video and other entertainment platforms. Sports Media has the ability to produce campaigns as low as 5000 units:

¨ Complete Content Development

¨ Exclusive ability to place totally different artwork on each CD

¨ Capabilities include bar coding, personalization, or serializing

¨ DVD quality CD’s with the capacity to hold 30 minutes of video on mini CD

¨ Track and create reports on CD behavior

¨ Music download program

¨ Gift Card technology program

¨ Co-Branding with a Sports Team, Musician or Special Event

Fantastic interactive marketing!

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